Search engine optimization for Google
Google’s universal search has become old hat and we have become accustomed us all to the videos, images, maps, products, news and blogs in the search results. Opportunities related to SEO or search engine optimization are today still often underestimated my opinion…
In fact I know some SEOs who are still annoy if their good ranking universal display is moved search of a video or another. I try everything in life in General as a chance to look at rather than bury our heads in the sand and disappointed the good old days. From time to time change the rules of the game is a good thing because is thus always also new possibilities.
The universal search provides some ways get more traffic from Google to get than is the case with only a normal Web pages ranking. For those not so much concerned with the subject so much traffic is through a targeted optimization to get.
Video
One sees with SEO for YouTube apparently makes the most sense video advertisement increasingly in the SERPs. If you because manages to produce an interesting video that makes the audience curious basis adjacent link going through YouTube or another provider can draw some of the Google traffic on your page, even if your not hosting your video. In the United States there are now some affiliates their traffic only from video portals or the associated universal search results pull.
Image
Images in the normal search results draw the attention of course quickly and are a great way in addition to your normal ranking to occupy more space on the first page of Google. In many cases it is much easier to optimize an image where you want as a whole Web page.
News
If you make it with your site in Google News, you can demonstrate universal regularly ranks in the search by you repeatedly published news to your keyword.
Blogs
Increasingly also current blog to appear normal search results. A similar principle as Google News here. With always new publications to your keyword can show even permanently this place you when working with the right frequency or a larger number of blogs.
Maps
If you offer your services locally, it self-evident that you eintragt your page on Google maps.
Products
You have your own products, whereas of course, also in Google product search enter them, especially if it appears in the normal search results.
Universal search as a traffic source
Universal reasonable your goals to the search, it is of course important to deal with a little more with the matter. You must learn to assess when and why that is interwoven universal search with the normal search results and how you can take root in each area. I can respond in this article not in detail, how does a search engine optimization for video or pictures on Google ranked, you can find this information but certainly also on other blogs, forums or in future articles here with us.
Just affiliates in the United States show enormous creativity when it comes to universal to bring their products on the search of the man. Seeing universal search advertisement to a profit of promising keyword, it grabs you. You have the opportunity to use creatively and three additional seats in addition to your normal Web pages ranking on a search results page with videos, photos and blog posts.