Search engine optimization for blogs – the basics
This article was written by guest author Alexander Bauer, regularly writes on DOMAIN.COM on subjects from the celebrity scene.
The following guest article lists the most important SEO measures should make a new blog.
It is the basics of search engine optimization. If you implement these tips, then one has a good base placed ever, own blog in Google is ranked well.
Later articles will focus even more on individual SEO topics and tips and tricks.
Then purely in the SEO topic.
Search engine optimization for blogs
Search engine optimization for blogs is an issue that the success of a blog can be decisive.
Many successful blogs are still the vast majority of visitors from search engines like Google or Yahoo. If these visitors then become root readers the importance of search engine optimization is even more important.
I’ve taken some points that you should consider it in this article. I start from this blog software WordPress, because it is the largest widespread among German bloggers.
But other Blogsystems can be optimized using these tips.
Title tag
Who uses WordPress as a blog software, has the name of the blog before the title of the post in the normal theme. For search engines part of the title is important but that stands at the beginning.
For this reason the title of a blog posts should be in the title display tag at the beginning.
Can do this with the following PHP code < ? php wp_title(");? >.
Duplicate Content
Duplicate Content.
< ? php
If((is_home() & ($ paged < 2)) | is_single() | is_page()){
echo ' < meta name = "robots"content ="index, follow" / > ‘;
} else {}
{echo ‘ < meta name = "robots"content ="noindex, follow" / > ‘;}
? >
Permalinks
Default WordPress created following URLs:
DOMAIN.COM
This is not only search engine unfriendly but not exactly user friendly. It is better to use “speaking URLs”.
Thus the visitor when looking at the URL can see what is on the page.
A small example:
DOMAIN.COM
In the WordPress Admin Panel is the sub-item “Permalinks” under settings. There you can choose how the URLs are displayed. On my blog, I use the following structure:
/%postname%/
Inbound links and other tips
It is described in addition to the factors for ranking significantly the blog contains as many high quality inbound links. You can for example try to get backlinks from themenrelvanten blogs.
For much traffic from search engines is also crucial how to write the articles in the blog. You should make sure for example not to repeat a keyword to find synonyms and to incorporate them in the post.
Although the Desnity also plays a role but if 20 times car using the keyword in a post, then the search engine know what it means at some point.
When inserting keywords such as automobile, motor vehicle, motor vehicles, car but additionally the text is interesting and the search engines are positive this.
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