Blog start series week 5: Tips for best posts
Almost half of our blog project is now, and we focus the blog posts yourself today.
The individual contributions of a blog represent the core and of course require special attention.
Many bloggers write their blog posts just free after spout and that is not at all times so bad. However, you can optimize much in the own blog posts. Because here too many including factors psychology, usability, SEO, etc.
Let’s therefore times what could implement the Julius may for his blog posts.
Why is the posts optimization so important?
In addition to the optics of your blogs every visitor as first perceives your contributions represent the actual reason why readers stay or never come back.
Your blog posts are the most important success factor for your blogs and therefore, you should pay most attention to your posts.
Now, which may possibly some say I have my own style and write so I believe.
This is certainly not wrong. On the contrary, their own write is important because makes unmistakable to your own blog.
However, you should combine the own write style with objective optimization measures. Then you get really good blog posts.
But times look at each optimization measures.
Content optimization blog posts
- a topic
- Text – quantity
- Spelling
- Headlines
It is very an advantage with his blog posts to focus on a topic.
It is the advantage to inform them about a topic, promising (ideally) the headline for the own readers.
In view of the search engine optimization and the money verdienens it is better to concentrate per blog post on a topic.
Search engines like Google, can arrange own contributions this better and better there contributions just a topic (and its keywords).
AdSense switches the view based on the text of a page. It contains exactly 1 topic are AdSense ads usually much better text fit and this higher click rates.
It should make you over your contributions amount of text a few thoughts.
Of course is left to each blogger, how much text he writes. However, strongly influences the amount of text such as search engine optimization.
For Google and co. it should have at least 200 to 300 words per post Google bot to best capture the contents of a post. This is also related you can accommodate keywords in a longer text better and in particular several times.
Who writes articles with 50-100 words, need not be surprised if it not so far front are gerankt Google (even if there are of course more factors for the ranking).
I have already written a detailed article on the subject of “long or short blog posts”.
Very important and dared neglected unfortunately by many bloggers. A good spelling facilitates blog visitors reading flow and ensure better understanding of the content of a blog post.
I have cancelled already reading blog posts as I understood the meaning simply due to spelling errors and missing punctuation.
And the least readers to read a text until you understand it often time and nerves. This does not mean that your text must be perfect, but least once read control should be included.
The headings of each blog posts are actually a topic. I want and can do not comment on all aspects of optimal headline.
Overall, but can tell a good headline moves the reader to the article. A good headline makes more lust and builds a promise (which the contribution also should keep.)
A headline should include also the correct keywords because these blogs headline often also is the title of the page.
To headlines I will dwell but again in the future in a separate article.
Establishing best blog posts
- Post building
- Post structure
- internal link
In addition to the actual content of posts, the structure of a blog contribution is important.
Because this content is almost as important as the content of an article. In the worst case, nobody reads a really very good text just because it was terribly presented.
The structure of posts is very important in this context.
I know blogs which simply consecutive away out hauen the text. This makes almost readable letters sea at the end.
Paragraphs, intermediate headings, indenting, and lists to create not only a simpler text, but we will highlight important parts of the text.
Internal linking is very important. Once you have a certain number of blog posts in your archive, you should link matching items in the text.
An example see above point “Text quantity”. There I have linked to an appropriate advanced article in my blog.
On the one hand again this provides search engine optimization benefits. It leads your thematically appropriate articles within your blog readers. And that is indeed what ye.
other blog post considerations
There are of course many more things you should note or at least consider. These include, inter alia:
- I have happily and much in my external links the attribute ‘target = _blank’ a. This ensures a new window opens when someone clicks on this link. So I lose less users who otherwise would click on an external link and come back to my site.
- The font size and style is not just a question of design. It’s especially at readability. Here you should think rather in doubt to the reader and less to the layout.
- Lately, I have encountered some blogs publish their contributions justify. I admit to not to start, I had set that to me. However, the justified very straining the reading of the texts. Do your readers a favour and left-aligns your texts.
- Pictures and videos long relax very well on texts and ensure that readers can set a text better. Inserts so, where it is specifically pictures and videos.
An older article from me about Visitor high blog article contains tips for best blog posts.
What candy college.com there to improve?
Candy College.com makes many these things right. In my view, Julius but can still optimize his blog posts in two areas in any case.
The headlines, sometimes containing the correct keywords are on one. In each case we could do certainly better.
On the other hand, my criticism concerns the amount of text. Well, I know that his blog is primarily a newsblog. But still, it would well do his blog if he would write some more text (including the keywords). This could possibly help his problem with Google.
Look at times, Julius finds other kritik-/ optimization points and this week implements my tips such as he. On Friday there are the evaluation then each week.
The blog start series
Go to the previous parts of the series:
Week 1: Objectives and basic settings
Week 2: important WordPress plugins
Week 3: get getting back links
Week 4: Getting marketing started