AdWords policies at a glance
If you want ads in AdWords it must meet specific guidelines. The policies should primarily prevent that Publisher alone gain an advantage through the optical design of the display and disproportionately many clicks generate…
View via Google AdWords are similar as snippets in the normal results. They consist of a title, a brief description and a link. Here the essential guidelines for their circuit at a glance:
General:
- The text shown should reflect as accurately as possible the contents of the referring page.
- The contents of the referring site should meet the Google guidelines. For example advertising for illicit drugs, eroticism, etc. is not permitted
- We should avoid highlight its website or its services to the competition or excessively promote.
- Verbal offensive words or using are not allowed.
Appearance:
- An unjustified capitalization, e.g. search machines optimization, for sole emphasis of ads is prohibited.
- Rechtschreib, avoid grammar and character errors. Additional use of space is not allowed.
- The unjustified use of special characters (*,!,-) for sole emphasis of ads is prohibited.
- A multiple repetition of words or phrases, such as SEO SEO SEO is treated as spam.
Contents:
- When you use pricing, these should be clicks on the referring Web page after 1-2 and by specifying the same.
- The use of superlatives, as ‘ the best SEO page ‘ is only permitted if they actually won by a renowned body as such.
- Notes such as ‘ click here ‘ or ‘ more information see: ‘ are not allowed.
Although not expected that Google undergoing the normal results of similar tough scrutiny is, respected but also the essential information above policies, cannot harm this certainly…
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